Everyone loves the environment. How could you not? Flowers fill the air with beautiful fragrance, until they have you sneezing because of seasonal allergies. Trees guard your yard, except when the branches interfere with your driveway. And wild animals are extraordinary to behold, until they are howling unrelentingly in the middle of the night.
Sure, everyone cares about the environment – until the cost of protecting it is outweighed by inconvenience.